Last time we talked about how assessing your profile will help you choose a realistic list of schools to apply to. Today we’re going to talk about what you are looking for in an MBA program—that is, what’s important to you and what’s not.

在这里，我们再次建议申请者们在申请初期就亲自到目标院校参观下，这样会帮助你们明确哪些项目一定要申请，这些项目的哪些方面比较重要，哪些方面不重要。

For each of the following categories you should decide what is more or less important to you.

接下来我们列出了几个维度作为参考，申请者需判断各个维度中各因素的重要性水平。

学术方面——该项目的课程结构与教学方法如何?目标项目在该领域的优势与劣势是什么?目标项目的性质，是分析型的，技术型的还是实验型的?国外是否有类似的或更好的选择?

Brand – How important to you is it that your MBA program carries weight with its brand? Do your long-term post-MBA career goals require that you attend a well-known, prestigious program?

项目知名度——对你来说，这个MBA项目的知名度有多重要?未来的职业生涯是否要求你必须参加一个颇有名气的项目?

职业服务——这所学校的就业服务是否到位，在多大程度上帮助了在校生和毕业生找到了实习或工作机会?校友之间联系是否频繁?毕业生一般是在哪里就业?是你心怡的工作地区吗?

Environment – Are you seeking a small, close-knit community? Does the size of the campus make a difference to you? How important is student diversity to you? What about the ethnic make-up of the faculty? Is your ideal school affiliated with a certain religion? Have you considered whether you’d like a program that’s more conservative or liberal in its political or economic leanings?

周边环境——你是否偏好规模较但治学严谨的院校?学校的面积、学生的多样性、教师们的种族结构对你来说重要么?你是否期望一所信仰某种宗教的学校?你希望所参与的项目在政治或经济倾向方面是更保守还是更开放?

Extracurricular opportunities – Does your target program offer clubs or activities that appeal to you? Are there volunteer opportunities to pursue? What about cultural events or religious resources? Are there groups on campus that support your political views? Will you have the opportunity to start your own club?

课外活动——目标项目是否具有吸引你的社团或活动?是否提供从事志愿者服务机会，或者开展文化或宗教方面的活动?在校园中，有没有一些群体同意你的政治观点?你有机会成立一个社团么?

Geography – Where would you like to pursue your MBA? On your home continent or abroad? If abroad, do you have adequate language skills to succeed in that country? Will you only consider English-speaking programs or English-speaking countries? Would you prefer a rural or urban campus? Do you need to be within a short distance of your home for any reasons (like an ill parent)?

地理位置——你打算在哪里攻读MBA呢，国内还是国外?如果留学，你的语言能力能否满足学业需要?你是否只考虑英语授课的项目或是以英语为母语的国家?你愿意去郊区的学校吗?是否有一些特殊的原因(比如父亲或母亲生病了)令你必须在离家不远的地方上学?

Once you’ve evaluated your qualifications and determined what exactly it is you’re looking for in an MBA program, then you should be ready to draft a list of schools.

现在，当你完成对自己入学资格的评估，明确各因素的重要性后，可以开始打草稿了——列出你的目标学校。

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